Number one on my list of new year’s resolutions was “less is more.” My note to myself was simple: don’t spread yourself so thin. Take the time to think about what is important to you, specifically concerning how you spend time and who you spend it with.
I spent the last year working two jobs with a full course load and involvement with greek life. I don’t know if it’s possible to burn out at 21, but that was becoming my fear. I knew I couldn’t stay where I was, and choosing to be more intentional with how I spent my time gave me the courage to search for something else. By the end of January, I had started fresh: new job, new semester.
For me, this shift served as a reminder that our lives are ever-changing narratives. I think we often forget the pace at which people are capable change and growth. We get so caught up in day to day life that we deny ourselves the opportunity to expand into new, undiscovered directions of ourselves.
I think that’s why the early half of the year is so exciting. The resolutions of the new year are followed by the freshness of spring, bringing with them a sense of renewal. Newness is so heavy in the air that we are all but forced to take it in.
Earlier this year, Ryan’s Daughters looked at our brand, style, and name and made a similar call. We laid everything out on the table, very literally, and emerged with something new. Our desire was to spring ourselves into something that more accurately represented the products we carry and the people we are now.
We walked away from the drawing board with Altruist. By definition, the word means unselfish concern for or devotion to the welfare of others. As we move forward, we want to make a conscious choice to be hyper-focused on embodying our brand’s definition. This will show first in the brands we select. Our goal from there is for this to show in our community involvement as well.
Here’s to new beginnings.